on ETH & PulseChain

Mati Allin
4 min readJan 3, 2024

Article written to recognize as a supporter of

“Love is a complex emotion that involves a variety of feelings and expressions. It is a powerful force that motivates people to create meaningful connections, and this is precisely the core positive energy focuses on. is a decentralized protocol for peer-to-peer value transfer, connecting blockchain technology with traditional social media and e-commerce platforms. It is a network that employs the blitz scaling strategy in an attempt to increase its user base organically without the need to actively educate or acquire new users. I’ll explain everything you need to know in this short and easy to understand video. However, bear in mind that there’s no financial advice on this channel; I’m just gathering the facts so my lazy friends don’t have to.

The protocol’s main dApp is the marketplace, an e-commerce website selling famous brand names at discounted prices through Facebook, Instagram, and Google adverts, with over 100,000 products available. Each purchase includes a 10% buy order of Love tokens given as cash back to the customer. This mechanism creates a constant buy pressure for Love while attracting people from outside the crypto space. This could lead to massive adoption on PulseChain, as this is where the tokens are exchangeable for any cryptocurrency or VISA and MasterCard. also includes Lovefy Search, a social shopping search engine currently hosting a database of over 1 million influencers. Companies, brands, and businesses can search for influencers targeting their audience for business promotion. In return, these influencers can either earn in Love or be paid in any fiat currency of their choice. The wallets used to receive these payments include standard options such as MetaMask, as well as a dedicated wallet called Lovefy, which will be available on both Android and iOS.

The Lovefy wallet enables users to send Love as monetary valuation in private messages or through Love QR codes on social media. It can be used for micro-tipping and donating to creators, artists, influencers, or promising athletes, to support a political cause, or even to replace gift vouchers as a present to loved ones. Receiving a monetary amount in Love through QR codes makes tipping and donations more genuine and comes without the high commission or hidden cost charged by centralized platforms. What you donate is what they get.

Love can be earned, spent, staked, and saved. Additionally, it can also be swapped into any other token via the wallet’s built-in AMM swap functionality. Love token holders can stake or lock up their tokens for a predetermined period to earn exceptionally high fixed APY rewards on their principle. The staking mechanism allows your money to work for you as long as you follow the rules of the contract. However, these high rewards come hand in hand with penalties, especially for unstaking before the contract matures. After the scheduled date, there’s a two-week grace period to unlock your tokens without any penalties. If you fail to do so, you will be penalized. All incurred penalties will be automatically added to the reward pool, which was initially funded with around 50% of the Love token supply. This pool will not receive any additional tokens other than the penalties, making Love staking a limited time offer.

It’s interesting to know that these same funds will also be used for the single-sided lending feature, where users can deposit Love tokens to earn yield without time locking. Although the APY won’t be as high as in the staking feature, it’s easier to get in and out of.

As extends its reach across PulseChain, Ethereum, and BNB Smart Chain, the Love Bridge ensures a seamless experience for its users. The fixed supply of 1 trillion Love tokens combined across these chains will be pegged to one another by this bridge, creating arbitrage opportunities when one of them is at a discount. This unique feature allows users to bridge Love tokens from one chain to the other without paying any bridging fees. Even if you don’t plan on participating in Love, you can temporarily swap any token for Love, bridge them over free, after which you can swap it back to any token you want. is designed to attract users to PulseChain from outside of the crypto space, as well as from Ethereum and BNB Smart Chain. The creators of aim to replicate the blitz scaling effect similar to what friend requests achieved for Facebook. The network has the potential to grow rapidly if people who receive Love accept it by downloading the wallet, whether it’s from the marketplace or from someone simply sending some Love.

Currently, over 30 experienced developers are actively working on building this cross-chain ecosystem, potentially tapping into massive amounts of monetary energy. With over $1 million in liquidity and trading 60% above early sacrifice prices, it stands as one of the most successful protocols on PulseChain at this moment.”

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Mati Allin LLC 2024 All Rights Reserved. This is not financial or therapy advice.